Apple might ultimately carry adverts to extra of the apps that come pre-installed in your iPhone and different Apple gadgets, together with Maps, Books, and Podcasts. In line with a report from Bloomberg’s Mark Gurman, Apple has internally examined search adverts in Maps, which might show suggestions once you seek for eating places, shops, or different close by companies.

Apple already implements an identical promoting mannequin on the App Retailer, as builders will pay to have their app promoted on a search web page for a selected question, like “puzzle video games” or “picture editor.” As famous by Gurman, adverts on Maps might work in the identical method, with companies paying to seem on the prime of search outcomes when customers enter sure search phrases.

Gurman believes that Apple…

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