Fox’s Tremendous Bowl LVII advertisements received’t embody any crypto firms


Eagles quarterback Jalen Hurts and Chiefs quarterback Patrick Mahomes are standing in football uniform with a blurry stadium audience in the background.
Photograph by Dylan Buell / Getty Pictures

Final yr, Tremendous Bowl LVI was successfully the crypto bowl for firms like FTX, Crypto.com, Coinbase, and others. Now, with solely per week to go till the Eagles versus Chiefs matchup, Sports activities Enterprise Journal reviews that whereas FTX and different crypto companies purchased Tremendous Bowl LVII advert spots from Fox, they’ve all backed out.

As LA confronted off with Cincinnati for the NFL’s championship trophy, big-name celebrities like Matt Damon and LeBron James greeted TV viewers and tried to persuade all of them to hitch the motion and put money into crypto. On the time, Bitcoin was valued at over $42,197.52 — however even after a rally in current weeks, its value is right down to $23,013.87.

Coinbase ran a “Much less speak, extra Bitcoin” advert that crashed its servers as a result of…

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