Fb’s new full-screen video participant appears quite a bit like TikTok

A person with their eyes closed, viewed through Meta’s new full-screen video player.
Picture: Meta

Fb is launching an up to date cell video participant that may convey the vertical look made ubiquitous by TikTok and Reels to the entire platform’s video content material, Meta introduced in a weblog put up on Wednesday.

Below the brand new design, Reels, Fb Stay, and longform movies will default to a full-screen portrait-oriented video format. The brand new video participant will debut on iOS and Android within the US and Canada within the subsequent few weeks earlier than launching globally within the months to comply with.

Beforehand, Fb alternated between a number of codecs for its video expertise. You may need seen a lengthier video in a horizontal view, for instance, whereas different movies performed instantly in Fb’s feed. The up to date participant will orient to vertical movies…

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