Disney will begin testing a mixed Disney Plus and Hulu app subsequent month

Disney Plus logo against a blue background with pink and green scribbles.
Nick Barclay / The Verge

Disney’s mixed Disney Plus and Hulu streaming app is on the best way. As a part of its fourth quarter earnings outcomes, Disney introduced it’s going to launch the brand new app in beta for bundle subscribers in December, with the official launch coming in early spring 2024.

“We stay on observe to roll out a extra unified one-app expertise domestically, making intensive common leisure content material out there to bundle subscribers through Disney Plus,” Disney CEO Bob Iger stated in the course of the firm’s earnings name on Wednesday. “We anticipate that Hulu and Disney Plus will lead to elevated engagement, higher promoting alternatives, decrease churn, and scale back buyer acquisition prices.”

We final heard concerning the “one-app expertise” in Could. The mixed app…

Proceed studying…

Leave a Reply

Your email address will not be published. Required fields are marked *