Apple’s newest iOS replace may have a huge impact on podcast downloads


Apple Podcasts logo illustration
Illustration by Alex Castro / The Verge

That is Scorching Pod, The Verge’s publication about podcasting and the audio business. Enroll right here for extra.


As we speak, we’ve obtained a joint challenge why Apple’s newest iOS replace may trigger obtain numbers to go down and that includes a speak about model security with Spotify’s director of world promoting platform integrity.

Apple tweaked automated podcast downloads in its newest iOS replace. That would influence obtain numbers transferring ahead.

When Apple launched iOS 17 in September, it included an adjustment to how automated downloads work on podcasts. Which will make your eyes glaze over, but it surely’s just a little change that might have a huge impact on obtain numbers, a minimum of within the quick time period.

Might is the important thing phrase right here since it’ll take some…

Proceed studying…

Leave a Reply

Your email address will not be published. Required fields are marked *