Apple reportedly reduce a deal to get cleaner Amazon pages

A blue iPhone 15 face down next to a pink iPhone 15 Plus face down.
Picture by Dan Seifert / The Verge

Apple struck a cope with Amazon to strip rivals’ advertisements off of pages for iPhones, iPads MacBooks, and its different merchandise, based on a report from Insider. The settlement makes search outcomes and product pages for Apple units cleaner than these of rivals.

Whereas Amazon nonetheless lists competing merchandise on search outcome pages for Apple merchandise, it limits the advertisements it sticks above, under, and between outcomes. For instance, whenever you seek for an iPhone 15 on Amazon, you’ll solely see an Apple product in a banner on the prime of the web page together with one other advert banner on the very backside. In the meantime, searches for competing units, just like the Samsung Galaxy S23, floor advertisements for different services all through the outcomes web page.

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