Flipkart has began rolling out its video streaming service for Android customers. It’s providing the brand new service without spending a dime to customers, permitting them to observe motion pictures, TV exhibits and different video content material without spending a dime. The companions for video content material for Flipkart are Viu, Cube Media, TVF, Arre and Voot. The content material is classed into totally different sections based mostly on languages and genres.
Much like Amazon Prime Video, NetFlix and different streaming providers, Flipkart is providing curated and personalised video content material to the Indian viewers. Nevertheless, the Flipkart video streaming service doesn’t have a reputation but, it’s anticipated to be known as “Flick.” The corporate mentioned that it’s specializing in attracting prospects who’re within the age group of 20-30 and individuals who eat plenty of content material.
The brand new service is at present rolling out for customers via Flipkart Android app. Furthermore, additionally it is out there for non Flipkart Plus customers without spending a dime. Since it’s step by step rolling out, it’d take a while to be out there for everybody.
Beforehand, commenting on the launch of its video service, Flipkart group chief government Kalyan Krishnamurthy mentioned:
“We imagine that nice content material if made out there to a wider base of customers, particularly those who’re new to e-commerce however not web, can convey them on board on an on a regular basis foundation and assist take away any nervousness that they could have in direction of on-line purchasing. Clients shouldn’t pay additional for premium content material.
We wish to be certain that a person retains coming to the platform daily. Over time, we’ll work out how this ties into the e-commerce ecosystem, however at present that’s not the target. Its simply to make sure that the buyer is hooked to Flipkart.”
We should always know extra in regards to the service within the coming days.