Fb’s subsequent {hardware} product will likely be “sensible” Ray-Ban glasses

A fashion influencer smiles while wearing a pair of Ray-Ban sunglasses.

Enlarge / Do not get too enthusiastic about how properly these Ray-Bans go together with Gitta Banko’s outfit—we do not know what Fb’s new sensible glasses will seem like, solely that they are made in partnership with the model and its dad or mum firm. (credit score: Streetstyleshooters through Getty Photographs)

In an earnings convention name on Wednesday, Fb CEO Mark Zuckerberg instructed traders that the corporate’s subsequent {hardware} launch will likely be “sensible glasses” made in partnership with traditional sun shades vendor Ray-Ban.

Zuckerberg segued into the Ray-Ban announcement following a prolonged dialogue of Fb’s plans for Oculus Quest, its all-in-one digital actuality (VR) platform. Zuckerberg says that social media is the true “killer app” for VR, backing that up with information from Oculus Quest: “The preferred apps on Quest are social, which inserts our authentic thesis [that] digital actuality will likely be a social platform.”

Zuckerberg intends the as but unnamed sensible glasses to be a stepping stone, not an finish aim. He remained cagey about their precise objective, saying solely that the glasses “have their iconic type issue, and [let] you do some fairly neat issues,” with no concrete particulars about what these “neat issues” may be.

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