Elon Musk thinks he can double Twitter’s income by means of subscriptions alone

Illustration by Kristen Radtke / The Verge; Getty Pictures

Elon Musk — the world’s richest man and Twitter’s new proprietor — expects Twitter to earn virtually $10 billion in income from subscriptions by 2028, a projection that doubles the $5 billion in whole income the platform made final 12 months, in keeping with a report from The New York Occasions.

In a pitch deck seen by the Occasions, Musk gave buyers a style of what to anticipate below his possession. This reportedly contains driving up Twitter Blue subscribers to 69 million by 2025 and greater than doubling that quantity to 159 million by 2028. Launched final 12 months, Twitter Blue is the service’s $2.99 / month subscription that offers customers entry to an “undo tweet” button, app customization, ad-free articles, and different unique options. Musk expects an enormous development…

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