Contentstack raises $31.5M Sequence A spherical for its headless CMS platform

Contentstack, a startup that provides a headless CMS platform for enterprises, right this moment introduced that it has raised a $31.5 million Sequence A spherical led by Perception Companions. Current buyers Illuminate Ventures and GingerBread Capital additionally participated on this spherical.

The corporate says that it noticed its income develop by 4x within the first half of 2019 in comparison with the identical time interval final yr. With no baseline, that’s not precisely a significant quantity for a startup based in 2018, after all, however gross sales cycles within the enterprise are notoriously lengthy and the corporate does have various marquee prospects like Shell, Walmart and Cisco.

The Contentstack founding staff, Neha Sampat, Nishant Patel and Matthew Baier, lately offered to Software program AG . “With Contentstack, the chance feels even bigger, however there’s additionally a powerful sense of urgency,” mentioned Sampat after I requested her about why she determined to lift at this level, which comes comparatively late for an organization with Contentstack’s ambitions. “With the ability to do extra proper now and scale the corporate’s operations to match the chance proper in entrance of us required extra assets than the corporate’s natural progress would supply us.”

Sampat additionally famous that she believes that manufacturers usually are not realizing that their prospects don’t need billboards however custom-made experiences throughout channels. But, on the identical time, they typically don’t know what’s working and the way to get essentially the most worth out of the content material they create.

headless cms assets management

“The idea {that a} single platform or product can ‘do all of it’ is being changed with the conclusion you are able to do extra, higher by bringing collectively one of the best applied sciences the market has to supply,” she mentioned. “This wasn’t an possibility earlier than, as a result of integrations had been so complicated and clunky. However now, with the emergence of extensible content material expertise platforms, corporations can really get to market FASTER utilizing this method, in comparison with utilizing a single-vendor method that wasn’t constructed for the fashionable period.”

The corporate tells me that it’s getting traction throughout industries, however retail, journey/hospitality, sports activities/leisure and tech are doing particularly effectively.

Like most corporations on the Sequence A stage, Contentstack says it would use the brand new funding to scale its gross sales and advertising and marketing staff and construct out its associate ecosystem and group across the product. Sampat additionally tells me that the corporate plans to broaden past its core areas of the U.S., India and Europe by transferring into the APAC area within the first half of 2020, principally with a deal with Australia and New Zealand.


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