AT&T reportedly making an attempt to promote DirecTV after huge buyer losses

An AT&T logo on the side of a building.

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AT&T is reportedly making an attempt to promote DirecTV to private-equity traders simply 5 years after shopping for the satellite tv for pc supplier. The negotiations with potential consumers come after tens of millions of shoppers ditched DirecTV over the previous two years, and will worth DirecTV at a lot lower than the $49 billion AT&T paid for it.

“AT&T is in search of private-equity traders to purchase nearly all of its DirecTV satellite-television enterprise, serving to it deal with a significant drag on its operations, in accordance with folks aware of the scenario,” Bloomberg wrote yesterday. AT&T and its advisers at Goldman Sachs “have been in talks with private-equity suitors in regards to the satellite tv for pc TV unit,” with potential bidders together with Apollo International Administration and Platinum Fairness, The Wall Road Journal reported.

AT&T might find yourself promoting DirecTV for much lower than it paid 5 years in the past. “Any deal for the satellite tv for pc TV service can be sizable however seemingly a far cry from the $49 billion AT&T paid for it in 2015,” the Journal wrote, quoting sources aware of the talks as saying that “a deal might worth the enterprise under $20 billion.”

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