As we speak I realized BMW fees additional for a ‘don’t blind different individuals’ software program replace

Picture by Amelia Holowaty Krales / The Verge

While you sometimes consider luxurious automotive options, do you envision wealthy leather-based seating and indulgent trim? Superior cruise management and clever self-parking? No matter you’re imagining, I’m betting “dim my headlights so I don’t blind different individuals” isn’t it.

However not solely has BMW used its “Excessive Beam Assistant” as an upsell for properly over a decade, it’s additionally charging drivers additional to unlock the security characteristic that’s already constructed into their automobiles — by shopping for it as an over-the-air software program replace.

Apparently, this has been happening for practically two years, however Automobile Journal editor Jake Groves introduced it to my consideration for the primary time this week on this viral tweet:

Proceed studying…

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